A New Way for Kids to See Themselves

At Pixie You, we believe self-care shouldn’t just happen at home. It should be celebrated in real life, through shared experiences that build confidence, routine, and joy.

That’s why we created the Pixie Mirror.

Launching this fall in select malls, starting with Orlando, Miami, and Los Angeles—Pixie Mirror is a physical activation designed for kids to take the lead in their own care. It’s not a salon. It’s not a demo booth. It’s a guided self-care ritual brought to life.

At each kiosk, children will meet a Pixie Specialist, our trained team of guides who walk them through gentle steps of washing, detangling, and styling using Pixie You products. Every station is designed for small hands, real routines, and early independence.

What makes it different? The space is designed for kids, not scaled-down adult settings. It’s interactive and empowering, not passive or overly performative. Each visit ends with a Pixie Mirror video, a shareable screen moment where they see themselves in full confidence, captured in real time.

This isn’t just about beauty.
It’s about the rituals that teach care, consistency, and self-worth.
It’s about making clean care joyful, visible, and memorable.

Parents will have the option to preview all ingredients, speak with our team, and receive a custom QR code with their child’s video moment. And yes, they can shop the full Pixie You collection in person.

We built Pixie You to raise a new standard. The Pixie Mirror makes that standard tangible.

This is care they can touch. Joy they can keep.
It’s your child’s first real moment of “I got this.” And it’s just the beginning.